Problem Statement : Business Storytelling for different stakeholders 

NSRCEL, ORBIT, IIM Bengaluru approached us with a unique problem statement. The founders needed to tell their brand story to the Consumer & the Investors. 

Our Solution : We explored frameworks for storytelling and the elements that are needed for developing a story. We used intriguing case studies where brands had even changed their stories after consumer feedback. We explored different frameworks like The Hero’s Journey, The Context, Narrative to help founders develop their stories.